AdSense For Feeds: What’s That?

Here is another thing that you need to understand when learning about Google
AdSense program. Let’s take the plunge and check out what ‘AdSense for feeds’
means:
Google AdSense program offers more than one way of earning revenue from
serving Google AdSense Ads. Though ‘AdSense for Feeds’ is one of the more
recent ways of advertising using Google AdSense Ads, it’s in no way less
effective than the others. Here, Google places the Ads of the advertisers in the
relevant feed articles (again, note the most important characteristic of the Google
AdSense program comes into play here too i.e. ‘relevant feed’ not just any feed).
The feeds are in the form of articles, headlines or summaries. These content
formats allow the users to easily access the content from several publishers
(content owners) at one place. This is achieved through feed aggregators like
Bloglines etc. Again, Google uses its technology to determine what
advertisements would be contextually suited for a particular feed. You get paid as
the publisher of original content and hence make easy money. As for the
readers, they as such get a rich experience because they can see the relevant
advertisements with the content that they are interested in. Moreover, they can
also choose the feeds that they want. Users can click the advertisements to visit
the advertiser’s website and check if their products and/ or services are of any
use to them. Of course, the Advertisers benefit too. They get targeted advertising
which means only the really interested people get to know about their products
and services (and hence there are more chances of a better conversion rate for
sales).
So, the prime concept for ‘AdSense for feeds’ remains the same as the Google
AdSense program; only the orientation changes a bit. But note that Google is
currently beta testing ‘AdSense for feeds’. Beta test for the program quickly got
fully subscribed, so Google is not accepting any more applications for AdSense
for feeds.
It’s only a matter of time before Google AdSense for feeds hits the internet and
opens another revenue earning opportunity for website owners.

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